Forget Boring: How Creativity and Playfulness Help Organizations Succeed

Always right on the money. Great post here.

Marketing Thought Leadership

kathy-klotz-guestKathy Klotz-Guest
Author, Speaker and Comedian

Kathy Klotz-Guest is the founder of Keeping it Human, whose mission is to help organizations and teams turn jargon-monoxide into compelling business stories, abolish boring marketing, and uncover bold ideas for marketing content, products, branding and more. She calls them idea orgasms! A podcaster (Keeping it Human’s Improvised Marketing Show), stand-up comic and improviser, Kathy has written two short books on humor, content, and storytelling (The Executive’s Bedtime Guide series) in addition to her recently released book, Stop Boring Me! How to Create Kick-Ass Marketing Content, Products and Ideas Through the Power of Improv.

In this podcast, Kathy talks about how improv can help organizations collaborate more effectively and why the safe route is really much more risky. She discusses why it’s important that organizations value humor and don’t take themselves too seriously, plus she explains about idea orgasms and…

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[PODCAST] “Why Creativity is Like Sex” interview by Dr. Jason Richardson on “Gold Medal Mindset” #GMM

I enjoyed hearing about the fullness of your life, Courtney, and all the characteristics that make you one of my favorite humans. Looking forward to the next time we all get together. Thanks for sharing from your heart!

Courtney Smith Kramer

Listen to Dr. Jason Richardson, Ph.D Sports Psychologist, Pan Am Gold Medalist and Mental Coach to Extreme Sports champions explores with me what it takes to have a “Gold Medal Mindset”.

We talk human-to-human, creativity, buzzwords, and of course… sex  🙂

Go listen to more awesome interviews with Dr. Jason here.

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What’s missing in the millennial skillset?

Spartan Echo

Dr. Jason Richardson ( is a psychologist who earned his principles for self-improvement as a world-traveling athlete, doctoral student and student of life. He maintained top-10 status on the professional BMX circuit for most of his 15-year career, retiring with a gold medal at the 2007 Pan American Games. Dr. Jason Richardson ( is a psychologist who earned his principles for self-improvement as a world-traveling athlete, doctoral student and student of life. He maintained top-10 status on the professional BMX circuit for most of his 15-year career, retiring with a gold medal at the 2007 Pan American Games.

One thing is clear: millennials – those born after 1980 – are the world’s future, and they’ve already made significant contributions.

Social media alone wouldn’t be what it is today without millennial entrepreneurs, for example.

“It’s not just technology defining the youngest working-age population, it’s also a distinct optimism and a desire to do work that matters,” says youth psychologist Dr. Jason Richardson.

“I don’t think millennials lack the work ethic and soft skills that others say they do. Many of those things come with age regardless of when you were born. But I do think millennials have been coddled…

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Have you Inspired Someone Today?

Couldn’t have said it better….so i’m sharing THIS!! Great post, timeless truth, Courtney. Thank you 😉

Courtney Smith Kramer

Inspire conversation and influence what they talk about.

It sounds so simple, but in reality is one of the hardest things to do in marketing. To inspire someone means that you have to reach out to their heart, and remind them of their purpose long enough so that they actually take action to do whatever you are trying to influence them to do. Sounds like magic; but really, all it takes is being in tune with your inner consumer.

We are all consumers, and all you need to do to be inspiring in your work is to tap into what would motivate YOU on an emotional level to buy the product or service you’re trying to market. The secret is tempering this with the appropriate tone and context, so that your efforts are genuine, speaking the audience’s language, and is coming from a place of complete truth. People can spot…

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5 Ways to Cope with the Monday Blues

My friend, Christy Birmingham always nails it. Great post. Quick read.
Monday is the same as every other day to me, so I’m sharing this in the hopes it can be so for my friends as well.

When Women Inspire

Case of the Mondays, Anyone? Do you have a case of the Mondays? Photo via BuzzFeed.

When the day of the week is Monday, it seems like the blues are in the air! The color blue is well suited as the one used here, in place of happier colors, such as orange or yellow. You may find Monday to be a difficult day if it signals the first day back to work or school after the weekend. You could describe your mood that day as being low or as a “case of the Mondays” if you’ve seen the movie Office Space. Here are 5 effective ways to cope with the Monday blues.

1. Prepare For Monday

One great way to cope with the Monday blues is to prepare for it beforehand. Yes, you know it’s coming up for you. On Sunday, take the time to relax and take care of yourself in preparation for…

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Stay Between The Social Media Lines

So meaty, this post!!


The other day I was working in my office and my lil man (5-year-old) was in his play room coloring. Every 5 minutes or so he would come into my office carrying his dinosaur coloring book open to his latest masterpiece in order to show Papa what amazing creation he Stay between the lineshad completed this time. As this continued over at least an hour, I noticed that he was improving on his accuracy, and also getting substantially more creative with his colorful interpretations of what a dinosaur should look like.

As this went on, it reminded me of a 1992 Isuzu commercial from my (eh hem) childhood. The video featured a crusty old make teacher, patrolling his elementary school classroom full of students who were coloring. The teacher stoically navigates the classroom while repeating the phrase “Stay between the lines, the lines are our friends.

I am not sure, but I…

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Want to Delete the Social Media World?

This post by Julia Hull has all the elements of a formula for result-based success in the realm of Social Media Marketing. Read up!!


Want to Delete the Social Media World you are in? There are times I have wanted to drive to the beach and throw my laptop and cell phone in the ocean. Then just sit and listen to the roar of the ocean as it swallows up the noise. Listening as the constant ping noise of notifications from across the social graph transforms into a simple refreshing ocean mist. The waves ripping apart the newsfeeds that contain a roller coaster of emotions from everyone’s daily lives. Political battles and discussions drifting away and lost at sea forever more. Oh and glory be, no more talk about ‘Content Marketing’! Just the peaceful yet powerful sound of the ocean. How heavenly! Wiping everything away like hitting a giant reset button. Can you feel that sigh of relief? I know I’m not the only one that feels this way at times. Right?


There could be…

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8 Social Media Pros Give Their Expert BundlePost User Best Practices

I learn so much from my fellow Social Agency owners who live Social Business daily, like I do. It’s great to share perspectives and learn new tricks that make us all more efficient. Bundle Post is a clear solution for all of us, and it’s great to collaborate with others who are maximizing this fantastic tool. Thanks, Bundle Post for featuring all of us Pro Users! Good stuff 🙂


Expert Social Media Professionals Give Best PracticesWe recently reached out to a few of our expert BundlePost users that are also social media professionals to get their tips and best practices. These are industry professionals that spend their time actually doing effective social media marketing, not focusing on teaching, speaking, or trying to be an industry celebrity. The folks you are about to hear from execute social media professionally and their revenue comes from doing this effectively for clients and/or their brand. These professionals don’t make money teaching, speaking and writing about social media marketing theory, rather they quietly get real results in an industry fraught with many bullhorns that have no legs.

You will find this to be one of the longest blog posts we have ever generated, however you will also find that the knowledge, experience and advice these BundlePost experts provide will be invaluable. Join us as we celebrate these professionals and their experienced use of the BundlePost…

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